Wednesday, August 24, 2011

Project Aura

Okay, I admit it: this is pretty cool. It's funny how some ways of lighting up your bike at night come off as dorky and others don't: I think what really appeals to me about this is the way it also indicates when you're slowing down, and does that intuitively, using a visual language that would be (one hopes) totally instinctive.

Project Aura: Bicycle Safety Lighting System from Project AURA on Vimeo.


I would buy this! Even with my blinking tail light and Mike's googly white eyes in front I still worry that I'm invisible at night. Even when I've also got my panniers with their (I know, because I've seen it) blindingly reflective orange patches on the back.

No, I swear, it's *not* the same as getting spinners. Or those purple undercarriage lights people put on their cars. It's not! It's cool!

3 comments:

  1. Those are very cool. Bow tie Dr. Cool. Ok, maybe not bow tie, but certainly long scarf Dr. cool!

    I would buy them as well. Still need head lamp and rear lamp.

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  2. I would totally get those - when commuting by bike, I leave home before 4 a.m. - and it is PITCH dark - plus I always feel everyone driving (like me) is still somewhat foggy and waking up ...

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  3. Totally cool. I would also want them to play that song while I'm cycling. Awesome!

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